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  1. Software marketing refers to the strategies and techniques used by software companies to promote their products and services to potential customers. It involves creating a unique brand identity, identifying target markets, developing marketing campaigns, and measuring the success of those campaigns.
    kurve.co.uk/blog/software-marketing-strategies
    What Is Software Marketing? Software marketing is the process of promoting and selling a software application. This can be done through various channels, such as online advertising, PR, and content marketing. You can think of it as the process of getting people to aware of your software, interested in using it, and then finally using it.
    www.feedough.com/software-marketing-strategy/

    How to Market Software Products in 5 Effective Ways [Guide]

    • 1. Tell A Story With Video Video marketing isn’t just engaging, it’s addictive. ...
    • 2. Give Away Free Stuff Giving something away for free doesn’t mean you’re losing anything. ...
    www.helloroketto.com/articles/how-to-market-softw…
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